|
Google’s constant algorithm changes are essential in improving its search experience, it’s why we get things like the December 2022 Link Spam Update, August 2023 Core Update, and, most recently, the September 2023 Helpful Content Update. The last is particularly important for Google to fulfill its main purpose: showing users the content they’re looking for. Each time Google pushes another Helpful Content Update, it changes how it evaluates content, which determines how it re-ranks said content based on new criteria. So what does this mean for you and your website?
Let’s go over the key points of this update, what to do with unhelpful content, and how to create more valuable content in the future. Key Points on the September 2023 Helpful Content Update This update started rolling out on September 14th. Here’s what Chinese Student Phone Number List we know so far: Purpose: Evaluates which content was made for rankings, rather than to help users. Scope: Only affects results on Google Search and Google Discover. Penalty: Google has not officially mentioned a penalty. However, your rankings may be negatively affected by this update. Scale: It is a sitewide algorithm update, so it will affect your website as a whole, rather than just a few pages. Impact: No official announcement as to the percentage of searches that were impacted by the Helpful Content Update.
Languages: Affects all languages. Recovery: With ongoing rollout and refreshes, it may take time for your rankings to settle, as well as a few more weeks to recover from this update. Notable Changes to the Official Helpful Content Page Google has a page all about the Helpful Content Update, which you can read here. It has recently been updated, which provides more points of consideration if you’re looking to recover from it. Added new guidelines on hosting third-party content. Added suggestions on what webmasters can do after the Helpful Content Update. Added new considerations on removing content and changing publishing dates.
|
|