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A keyword can reveal someone’s preferred price range for a product or service, like “cheap plastic cups” or “gourmet coffee.” that will convert for your business. Use keywords in key places: Whenever you write content for your site, whether on your blog or on your homepage, you should use keywords naturally throughout that content. This best practice also includes any title tags or meta descriptions you create. If you want to learn more about the basics of keyword research, check out these resources: Best Keyword Research Tools How to Do Keyword Research What Keywords Should I Use? (How to Find the Best Keywords) How to Find Related Keywords Now that you know keyword research best practices, let’s explore how to do your own SEO keyword research.
Researching keywords isn’t as hard as it may seem! There are Chinese Australia Phone Number List a lot of SEO software options out there that offer keyword suggestions for your content and information about how hard it is to rank for those keywords. A few tools that can help you get started with keyword research include: Sales team, which can share common questions and concerns from leads. Customer support team, which can share common client questions and issues. Competitor sites, which can highlight relevant topics to discuss. Google Search, which showcases related searches to a topic. Google Keywords Planner, which provides search volume data.
KeywordsFX, which generates hundreds of potential keyword variations. FAQ Fox, which compiles online threads related to your keyword or topic. Let’s say your business is an automotive shop. From speaking with your co-workers, you know flat tires drive new sales and lead to long-term clients. So, you investigate flat tires as a potential content topic and start with “fix flat tires.” First, you search “fix flat tire” on Google Search. Here is what you see: Google Search example for DIY SEO You notice a few things: The suggested searches relate to fixing a flat tire yourself temporarily The suggested searches relate to getting a professional to fix the tire The suggested searches include a branded element with Fix-a-Flat, Pep Boys, and Canadian Tire If you view the search results, you see the following: Google search results example for DIY SEO Here, Google provides transactional and informational results, listing products and guides for fixing tires.
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